Modern women

A Tribute To Earth’s Element - Women’s 2018 Fall Winter Story

A Tribute To Earth’s Element - Women’s 2018 Fall Winter Story

A tribute to the Ocean, the forthcoming Fall Winter Women’s collection takes inspiration from the Earth’s element. Waves translates into fluid natural cotton whilst washed wrinkled linen takes on a softly tailored shape. Cut-out shoulders are pieced together with our signature cross stitch as pleats, smocking and gathers emulate the water’s surface.

Unfold debuts Men’s collection

Unfold debuts Men’s collection

This September, we launched our debut capsule men’s collection, consisting of four styles. From a classic white shirt with a twist to stripe contrasts that will inspire creativity in your man’s wardrobe. We handpicked 100% cotton materials, reclaimed leftover materials from fabric mills. Luxurious handfeel and natural fabrics give our new men’s shirts the fluid and breathable feel you need from a shirt for work, from day to evening.

Style Staples For Your Wardrobe

Style Staples For Your Wardrobe

As advocates of investment dressing, we believe in selecting a few fashion favourites that will withstand the test of time. The classic white shirt is one of the ultimate style staples for your wardrobe. A go-to for day to evening - style with jeans, pants or skirts. They’re the most versatile piece forming a firm foundation for your weekly sartorial decisions.

Find out more about how to care for your white shirts to ensure they last for years to come.

Symbol of status | Styles of collars

Collars of shirt represented our social status. White collar used to characterise the classes of workers, labelled the highly professional and successful careers. Blue collar was related to manual work, particularly in industry. 



Seriously? Who cares about the colour status when we buy a shirt?


Here are few typical collars of the shirt on trend :



衣領象徵 | 風格


以前襯衫領子代表了我們的社會地位。 白領被用來描繪階級的特徵,標誌著高度專業和成功的職業生涯。 藍領代表工作在工業領域。






Classic Button-down | white shirt story

English businesswoman, fashion designer, model, and singer Victoria Beckham proves why a white shirt is an essential style. It is all about fashionable and elegant looks. Buttoned up to the neck, the white shirt gave her outfit a modern look. White shirt adapts to whatever you pair it with: jeans and sneakers, a suit. Stay Incredibly versatile, but always stylish.

“I never try to follow a trend or fashion” Victoria Beckham


英國女商人,時裝設計師,模特和歌手維多利亞貝克漢姆説明了為什麼白襯衫是必不可少的風格。簡潔既優雅的白襯衫加添一份時尚感。 白色襯衫適合任何搭配:牛仔褲和運動鞋,西裝。 舒服百搭,總是經典不過時。


Here's where to find a white shirt...

Unfold 經典白襯衫回來了!


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